Public Relations Director

Message management, media relationships, press events and plan development

From the academic definition of public relations to variations based on press, publics, events and B2B, I've done it all.

Covering the bases, my core competencies include:

  • Successful development and implementation of message development and dissemination for live entertainment properties as press agent and press director
  • Development of integrated messaging for multiple projects under the same campaign to ensure a seamless delivery to the public
  • Development of messaging from concept to writing to editing and final production of multiple business messaging projects (annual reports, brochures, press releases, etc)
  • Development and implementation of well-rounded public relations plan including message re-alignment, business development, branding and event production
  • Managed all guest complaints, written message response and immediate service recovery for Broadway theatre
  • Managed events for groups ranging from 15 to 1500 including parties, educational programs, transportation, hotels, events and food and beverage contracts
  • Developed unique press and publicity opportunities for touring Broadway show teams ensuring cost savings, time savings and technical savings
  • Managed staff of editorial writers and photographers for internal publications and programs
  • Designed, edited and created publications, programs, advertising and messaged-focused collateral both as an individual contributor and leader
  • Served as national speaker and trainer for multiple scholastic journalism programs and events as well as taught writing for publication, visual communication and basic reporting at the college level